Media Monitoring + Analysis
Real-time monitoring and analysis of traditional and digital media is an essential factor in strategic communications decision-making. PBN Hill+Knowlton Strategies is the market leader in this critical discipline. We deliver the highest quality monitoring, analysis and custom reporting of social media and news — online, in print and on air.
PBN Hill+Knowlton Strategies is the only firm covering Russia, Ukraine, Kazakhstan and other CIS countries which provides:
- 24/7 real-time social and traditional media monitoring
- Comprehensive multi-region and international databases and research tools
- Fast, clear and concise writing in English and Russian
- Professional quality translations by native Russian and English speakers
- Client-specific tailored analysis and reporting
- Added-value monitoring products
- Highly professional team with extensive subject-specific expertise.
PBN Hill+Knowlton Strategies’ media analysis, insights and recommendations set us apart and ahead of all competitors. BofA Merrill Lynch, Castorama, Kinross, Merck Serono, Rosneft, Statoil, Visa and many others rely on us to provide data-driven recommendations that help shape their business and communications decisions.
As the media landscape becomes ever more digital and social, we know the value of tracking news, opinions, conversations and sentiment on the Internet. The PBN H+K team provides monitoring and analysis of client-relevant conversations taking place online by listening to and reporting on electronic news sites, social media, blogs and forums.
Ask us for a custom product sample to see how efficiently we can improve your communications decision-making and improve your company’s business and media performance.
Now in our fifth year, PBN Hill+Knowlton Strategies reports on each step of the massive Nord Stream pipeline project, providing highly accurate and detailed daily media analysis of this multinational undertaking. PBN Hill+Knowlton Strategies’ knowledge of the complexities of European energy security issues — and in-depth technical understanding of gas transportation, offshore pipe-laying and related infrastructure topics — is unique in our markets and highly valued by Nord Stream and our other energy clients, such as Platts, Statoil, BP and Rosneft.
PBN Hill+Knowlton Strategies provides daily, monthly and quarterly monitoring reports for the worlds’ largest oil company. We analyze reporting and perceptions of Rosneft in the Russian and international media, summarize competitor news, track relevant market issues, and provide recommendations for Rosneft’s media and public information programs. In 2010, PBN Hill+Knowlton Strategies conducted a consolidated historical analysis of Rosneft coverage in Russian, English, German and Spanish language media, as well as social media activity. This analysis is utilized as a key benchmark for the company’s 2012-2015 international communications strategy created by PBN Hill+Knowlton Strategies.