Results of the first market research comparing Russian millennials (Generation Y; aged 18-35) and centennials (Generation Z; aged 14-17) reveal differences and commonalities between two young generations that are already wielding significant economic power and influence around the globe.
An appetite for innovation, public openness to new ideas, IP protection and the cooperation between business and academic institutions, are the positive elements of Russia’s innovation environment identified by business respondents who participated in a survey conducted for the US-Russian Business Council by PBN Hill+Knowlton Strategies.
Officials and businesspeople from Russia and the United States discussed opportunities for innovation-driven growth in Russia and prospects for the economy at the annual meeting of the US-Russia Business Council (USRBC) in San Francisco on November 10 – 12.
For the first time in the USSR, a foreign company specializing in public relations (PR) has been officially accredited – American firm PBN Company. Its representative office opened in Moscow on August 13.
NEW YORK – Hill+Knowlton Strategies today announced that, effective immediately, Europe, Middle East and Africa – EMEA – will become one unified region within Hill+Knowlton, with Lars Erik Grønntun becoming its chairman and CEO.
With the situation strained right now between Russia and Ukraine, PR agencies with branches in the region and sponsors of the upcoming Paralympic Winter Games in Sochi say they are operating as closely to normal as possible.
WPP has agreed to take an 80% majority stake in the WVI Group of companies, the joint venture holding company for a number of WPP brands in Russia, including media investment management businesses Maxus, MEC, MediaCom, Mindshare, GroupM and the global marketing communications company JWT. The deal is subject to regulatory approval. An agreement has also been reached to purchase the remaining 20% stake in 2016.
PBN Hill+Knowlton Strategies’ co-founders and top executives Peter Necarsulmer and Susan Thurman today announced the appointment of Myron Wasylyk as chief executive officer of the strategic communications company, effective Jan. 1, 2014.