IDS Borjomi: Healthy Success in Ukraine
IDS Borjomi is the leading national producer of mineral water in Ukraine. The company’s portfolio includes well-known local brands such as Morshynska, Myrgorodska, Truskavetska.
The company is also the exclusive importer of Borjomi mineral water from Georgia. From 2009-2011 and 2013-15 PBN H+K Strategies served as an outsourced press office for IDS Group Ukraine and developed and implemented a PR program for the company that included number of educational projects for national and regional media, press trips, launch and coordination of company’s hot line for consumers. We also created and edited the company’s monthly employee magazine and other internal communications tools.